Process

How does design work?

Translation has always been a large part of my life. That extends to my work in product design. One is never alone on an island or without constraints, there are always multiple points to consider. Life itself is not binary and thus the power of design to shape that space, that nuance, holds vast potential on many layers.

1 Project work

This is the framework I use for product design focused on conscious craft towards goals of making a positive dent in the universe.

01

Think

Strive to be curious not judgmental. Adopt the beginner's mindset. Be water. Embrace empathy. Whatever it takes to intimately understand the problem.

02

Make

Thinking alone doesn't uncover everything, building products reveals angles, friction + holes. This is where mockups, lofi + hifi prototyping, stress testing all come into play.

03

Check

"Design with people, not for them." Regardless of your methodology, designs, experiments + hypotheses can be de-risked with efficient testing + research.

*I have adopted this framework from Austin Knight, which I discuss more in Process.

2 Initiative work

Initiative work touches all the activities relative to pushing the maturity of a design team. I’m a huge fan. Think of it as kaizen, continually raising the bar of expertise + influence.

01

User Research

"Design with people, not for them." Regardless of your methodology, designs, experiments + hypotheses can be de-risked with efficient testing + research.

02

Design System

'If it's not in code, it doesn't exist' is a popular refrain. M1 founded the Design system Committee (DSC) to lay foundation of governance + establish cadenced communications between design _ engineering leads.

03

Accessability

Thinking alone doesn't uncover everything, building products reveals angles, friction + holes. This is where mockups, lofi + hifi prototyping, stress testing all come into play.

3 Design Ops

Impact, craft + collaboration are what move me. I relish Design Ops with the end game of having creative freedom from a well conceived brief.

Leadership

From training to implementation I have experience in a range of leadership positions including redesigning the IA for a fintech unicorn with $6B AUM to running summer internship programs.

Logistics

From co-leading the User Research side of Viewpoints annual Collaborate user conference (2000 participants)to running UXR programs, to in-house CSAT projects I have a passion for + robust experience in the logistics of maturing design at all levels.

Culture

All work + no play is what computers are for, not people. I believe strongly in developing individual strengths + organization culture for stronger teams. I've lead Study Halls, hackathon teams + my one + only annual Quote of the Year (ask me about it)!

I specialize in translating business goals, technical constraints + user needs into conscious, crafted experiences.

All rights reserved ©2025 Heath Korvola

I specialize in translating business goals, technical constraints + user needs into conscious, crafted experiences.

All rights reserved ©2025 Heath Korvola

I specialize in translating business goals, technical constraints + user needs into conscious, crafted experiences.

All rights reserved ©2025 Heath Korvola